I am so excited to be the new Marketing girl here at HOTP! December has been so helpful in showing me the ropes and we wish her good luck on her new adventures and upcoming nuptials! She will be missed.
Wow, do I have a lot to learn about all the useful and cool products on the Paper Wishes site. Like the other day, we had a visit from Jenny with Clearsnap, the creators of ColorBox®. Do you know the difference between a pigment and dye ink…and what is best used where?
She explained it like this – mayonnaise. Yes, think mayonnaise. Mayonnaise and pigment ink are about the same consistency. Thick and rich, pigment ink sits on the top of the paper, so that’s why dry times are so slow. How many times have you smudged something because the ink wasn’t dry??? But it’s great for embossing!
Dye ink on the other hand, looks, feels and behaves more like water. They’re great for those last minute cards that you forgot to send and need to get in the mail today! The colors are clear and vibrant; they soak right into the project surface and dry in a snap.
And then you have what is called blended ink…one of my all-time favorites – ColorBox® Chalk. Tons of fun colors and they give you the best of both worlds: lush solid colors of pigment and the fast drying of dye inks. They definitely give my projects a more professional, artistic look and really make me look good!
One of their products I can’t wait to play around with on my scrapbooking and card projects are the Smooch® inks. What couldn’t you create with these pearlized pigmented gems, packaged in a cute nail polish bottle??? They work great on everything from paper, glass, cardstock, fabric, wood, clay and more! Or better yet inside of our Dazzles™.
Well, it time to get back to work, but I’d love to hear what you think about our products and project ideas and what you’re favorites are..so please let me know…Leave your comments or just say hi!